Waze Advertising Management

Waze Advertising is the future of display marketing

If you are unfamiliar with Waze, this maps and directions app that was aquired by Google in 2013 is home to over 100 million monthly active users. Their definition is “The world’s largest community-based traffic and navigation app.” This platform is excellent for integrated and complimentary marketing campaigns to increase the number of local impressions, reach, and overall brand lift. We recommend this for franchises and multi-location businesses.

Our Uproot Waze Certified Advertising Team can help your business get on the map.

With more than 100 million active users worldwide–and many of them spending an average of 43.8 minutes per month in the app–Waze has quickly become one of the most popular app-based driving navigation tools. This crowdsourced navigation service isn’t just useful for drivers; it presents powerful advertising opportunities for brands too. Waze offers three unique placements for advertisers on it’s app.

Three Unique Placements

Branded Pins

A perfectly placed digital billboard within their map, letting drivers know and reminding them that your business is on or near their route.

Zero-Speed Takeover

A large billboard will be revealed to your selected audience when their attention is highest or when their vehicle is at a stop. 

Promoted Search

Your business locations will be promoted to the top of search results when people search things that compliment your services and include your brand logo.

Not sure which package is right for you?

Our team can help you achieve your business goals by unlocking the full potential of your Waze advertising.